A look back at the conference at l’Esplanade Québec

The development of impact-based businesses is at the heart of today’s concerns. With this in mind, TREE Consulting was honored to speak at l’Esplanade, an impact incubator and gas pedal, for a conference dedicated to integrating impact into business strategy.

Impact, a key lever for business growth

The conference, moderated by Amaury de Foresta, coach and expert in innovation and impact business strategy, laid the foundations for an essential reflection: What is impact, and how can it become a driver of development for companies?

Amaury reminded us that “responsible growth is first and foremost about getting back to the intention of one’s entrepreneurial project”. Far from being a constraint, impact today represents a strategic opportunity for startups, SMEs and large corporations seeking to combine economic performance with a positive contribution to society and the environment.

Putting impact at the heart of business strategy

One of the key moments of this conference was the exploration of methods for integrating impact directly into business strategy. The strategic cycle of impact companies was presented, highlighting concrete tools for structuring their development by taking social and environmental issues into account right from the design stage of their business model.

Discussions focused in particular on the challenges and opportunities associated with this transformation: how can financial imperatives be reconciled with impact objectives? What are the levers for engaging stakeholders in this process?

ESG and impact strategy: best practices to adopt

Finally, the conference addressed a major issue: the integration of ESG (Environmental, Social and Governance) criteria into business models. Adopting these best practices not only enables us to meet the growing demands of investors and partners, but also to create a sustainable competitive advantage.

Clap de fin

This meeting with the Esplanade entrepreneurs highlighted the need to delve deeper into these issues. TREE Consulting continues its commitment to impact companies, helping them to structure their growth strategy in a responsible and sustainable way.